Source: https://alexjardinedigital.com/
Author: Alex Jardine

Alex Jardine Development · Technical SEO · Design Toronto

Web developer and technical SEO specialist Freelance · White-label · Contract

# I build websites and web applications, with technical SEO built in.

[See the work ↓](<https://alexjardinedigital.com/#work>) [Work with me](<https://alexjardinedigital.com/#contact>)

What I do

My work connects development, design and technical SEO. I design and build websites and applications that work well and get found. I can take on a defined part of a project or work with your team through launch.

**Independent web developer and technical SEO specialist,**  with a background in design. Available for freelance projects, white-label agency partnerships and contract roles. [Resume](<https://alexjardinedigital.com/resume>)

## Every project gets  its own world.

Design + full-stack development Light demos

## Lambert Lighting

I designed and built the complete catalogue site, including a custom page generator, specification comparisons, contextual product-file requests and a WebGL lighting system.

**13** Production pages

**3 to 4 wk** Strategy through launch

[Read the case study ↗](<https://alexjardinedigital.com/work/lambert>) [Live site ↗](<https://lambertlighting.com/>)

 [![Lambert Lighting website with architectural imagery and product-family navigation.](<https://alexjardinedigital.com/media/lambert.webp>)](<https://alexjardinedigital.com/work/lambert>)

Creative direction Design + full-stack development Search setup

## The Black Salt Room

I designed and built the complete Next.js site, from its visual direction and structured content to a validated inquiry API and technical SEO.

**100** Lighthouse scores, launch build

**1.5 s** Mobile LCP, launch build

[Read the case study ↗](<https://alexjardinedigital.com/work/salt>) [Live site ↗](<https://www.blacksaltroom.com/>)

 [![The Black Salt Room website with charcoal and amber art direction.](<https://alexjardinedigital.com/media/salt.webp>)](<https://alexjardinedigital.com/work/salt>)

Design + full-stack development Service copy

## B&B Contractors

I designed, wrote and built the complete Next.js site, including its technical SEO and a validated, rate-limited estimate backend. The live site uses email enquiries at the client’s request.

**17** Website-generated jobs

**6** Service groups

Owner-reported · October 2nd 2026

[Read the case study ↗](<https://alexjardinedigital.com/work/bb>) [Live site ↗](<https://bbspecialtycontractors.com/>)

 [![B&B Specialty Contractors website introducing the business and its services.](<https://alexjardinedigital.com/media/bb.webp>)](<https://alexjardinedigital.com/work/bb>)

Local SEO Destination content Mews booking

## Palisades Lodge

Local search, destination content and a custom Mews booking path for a new Eastern Sierra lodge.

**+248%** Organic clicks, Search Console

**12,006** Business Profile views

Google data · May to October 2026

[Read the case study ↗](<https://alexjardinedigital.com/work/palisades>) [Project context ↗](<https://jardinestudio.com/work/palisades-lodge>)

 [![Palisades Lodge of Big Pine: the lodge building with its mountain-scene sign above the street.](<https://alexjardinedigital.com/media/palisades-lodge-wide.webp>)](<https://alexjardinedigital.com/work/palisades>)

In their words

> Since the launch, I've been staying fully booked. We receive a constant stream of new inquiries and reservations directly through the site every single day.

Alina, Owner, The Black Salt Room

"The migration went wonderfully, and Alex was a joy to work with."

Bodie Foundation · Shopify migration with zero merchant downtime

"I just needed a simple, clean site, a basic digital business card to share during meetings. Alex gave me exactly what I asked for, and the whole process was completely effortless."

Eren B, Owner, B&B Specialty Contractors · 17 website-generated jobs, owner-reported

## Growth work on agency and in-house teams.

SEO, content and website performance for software, professional services, robotics, fitness and recreation brands, before and alongside the studio. [Career history](<https://alexjardinedigital.com/about>)

![Copper CRM](<https://alexjardinedigital.com/assets/logos/copper_logo.svg>)

![BDO Canada](<https://alexjardinedigital.com/assets/logos/BDO-Canada-Logo.svg>)

![Standard Bots](<https://alexjardinedigital.com/assets/logos/standard-bots.svg>)

![Parasoft](<https://alexjardinedigital.com/assets/logos/parasoft.svg>)

![GrowerIQ](<https://alexjardinedigital.com/assets/logos/groweriq-clean.svg>)

![Movati Athletic](<https://alexjardinedigital.com/assets/logos/movati-wordmark-w.svg>)

![Fairgrounds Racket Club](<https://alexjardinedigital.com/assets/logos/fairgrounds-racket-club.svg>)

## Software I built  and still run.

Client sites get the same engineering: typed code, automated tests, security reviews and a search check on every release.

[![Silktrace domain overview with saved organic traffic history, ranking keywords and top pages.](<https://alexjardinedigital.com/media/cases/silktrace/domain-overview.webp>) Own product · Live SaaS ### Silktrace SEO research in one private workspace. Encrypted provider credentials, and a signed approval before any paid request runs. **41** API routes, each access-classified **10+** Signed-up users Next.js · TypeScript · PostgreSQL ↗](<https://alexjardinedigital.com/work/silktrace>)  [![Jardine Studio homepage with its generated gold dither field.](<https://alexjardinedigital.com/media/cases/jardine/current-home-desktop.webp>) Own studio platform ### Jardine Studio My studio's site, free SEO tools and lead pipeline. Every pull request is rebuilt and checked page by page for lost search signals before it can merge. **845** Automated tests **1,000+** Commits since May 2026 Next.js · Redis · Playwright ↗](<https://alexjardinedigital.com/work/jardine#search>)

Open source on GitHub: [Domain Looker](<https://github.com/Krmzyn/domain-looker>)  and [GPU Flight Recorder](<https://github.com/Krmzyn/gpu-flight-recorder>), both MIT licensed. [See my GitHub](<https://github.com/Krmzyn>)

[Work ### All projects Client sites, products and growth programs. ↗](<https://alexjardinedigital.com/work>)  [Services ### How I can help Development, technical SEO and design, with flexible ways to work together. ↗](<https://alexjardinedigital.com/services>)  [About ### Who you'd work with My background, experience and how I work with clients and teams. ↗](<https://alexjardinedigital.com/about>)